Who We Are
Cut+Dry is a fast-growing FoodTech company on a mission to modernize the $300B U.S. food supply industry. We’re building the platform that connects foodservice distributors, their customers, and suppliers into one place for ordering, payments, and performance tracking - making it easier to operate efficiently and profitably in a traditionally complex industry.
Our customers don’t just need software - they need trusted partners who understand their business, can align technology to real outcomes, and can guide them through meaningful digital transformation.
The Role
As a Senior Sales Executive, you will own strategic growth relationships with foodservice distributors and lead complex, consultative sales cycles from first engagement through signed agreement and internal handoff. This is a senior, quota-carrying sales role designed for someone who excels at partnership-led selling and thrives in long, multi-stakeholder sales motions.
You will act as a trusted advisor to distributor leadership across sales, operations, finance, and IT - helping them modernize how they sell, get paid, and serve their customers using Cut+Dry’s platform. Success in this role comes from building credibility, leading with outcomes, and positioning Cut+Dry as a long-term growth partner.
What You’ll Own
Own and manage the full-cycle sales process for targeted foodservice distributor accounts, from initial outreach through contract execution and internal handoff.
Develop and execute targeted account strategies focused on high-value distributors, building deep, multi-threaded relationships across executive and functional leadership.
Navigate complex, enterprise-level buying processes with long sales cycles and multiple decision-makers.
Outcome-Led Digital Transformation
Lead outcome-based discovery to understand distributor goals, operational challenges, and growth constraints.
Position Cut+Dry as a strategic platform that delivers measurable impact, including:
Increased operator adoption and digital order penetration
Accelerated accounts receivable and improved cash flow
Revenue lift through improved merchandising and catalog management
Operational efficiencies across sales, service, and finance teams
Deliver tailored demos and presentations aligned to distributor workflows, ERP environments, and digital maturity.
Sales Execution & Deal Ownership
Build compelling business cases grounded in ROI, operational impact, and long-term value.
Negotiate pricing, commercial terms, and multi-year agreements in alignment with company objectives.
Maintain strong CRM hygiene, ensuring accurate pipeline management, forecasting, and activity tracking.
Consistently meet or exceed monthly and quarterly revenue targets while advancing deals through complex sales cycles.
Cross-Functional Collaboration
Partner closely with Marketing to refine messaging, improve lead quality, and execute account-based strategies that support pipeline generation.
Collaborate with internal teams to ensure alignment during handoff and set the foundation for long-term distributor success.
What We’re Looking For
3-7 years of B2B SaaS sales experience, ideally in a full-cycle, consultative role selling into complex or traditional industries.
Proven track record of closing mid-market to enterprise deals with multi-stakeholder buying groups.
Experience selling into foodservice, distribution, logistics, or operationally complex environments is strongly preferred.
Demonstrated ability to lead outcome-based sales conversations and build ROI-driven business cases.
Exceptional communication, discovery, and negotiation skills with strong executive presence.
Comfortable operating in a fast-paced, high-growth environment with evolving processes.
Strong CRM proficiency (HubSpot and/or Salesforce) with disciplined pipeline management.
Highly self-motivated, accountable, and effective at executing targeted account strategies with minimal oversight.
Why Work at Cut+Dry
Base Compensation: $110K–$120K
OTE: $220K–$240K
Remote role (US or Canada)
Stock options
Medical, dental, and vision coverage
Unlimited PTO
Results-driven culture that values ownership, impact, and balance